THE ULTIMATE GOAL: ENGAGING WITH YOUR VISITORS A (good) exhibition stand is one which reflects who you are, and what your brand stands for. It should highlight and showcase the singularity of your company. Your stand becomes a real communication powerhouse when it exploits the best out of your brand identity (digital, print, etc.). But that’s…
Although we offer tailored Made in France solutions, all of our services adapt to serve our customers well beyond our borders. How? It’s pretty simple. For European operations, we work with our trusted French workshop. For more distant missions (in Asia, USA or even England), we adapt to work with local workshops that meet our…
Live monitoring, instant adaptability! As you now know, traditional analytics make evaluating your performance and presence during an exhibition possible. Did you miss our last article? No problem – check out The R3, the performance matrix signed by Live & co. These analyses take time, but that kind of data is vital to optimising communication…
When you think about Barcelona, art springs to mind (Gaudi, Picasso, Miró, Cerdà, etc.), and football too (apparently there’s a little Argentinian guy who’s pretty good…). But Barcelona is also famous for something totally different. Each year, it hosts the Mobile World Congress: the largest mobile event in the world, bringing together the latest innovations…
We reveal the secret of R3: The Live & co matrix. You, communication manager, we’re here to help you. Tools to justify the presence of your brand on a trade show exist. It’s good news. Too often, communication managers lack robust, comparable and quantifiable data. This insight is crucial since it allows you to optimise…